The litter revolution
Edward Lowe probably had no idea in 1948 that absorbent cat litter would alter the pet world forever. Before his product existed, part of cat owners’ daily ritual was putting out the cat for the night. Few owners were willing to bother with boxes filled with sand or soil, and since most cats don’t like to be walked, apartment dwellers weren’t keen on cats. (After all, if they had a cat, where would the cat “go”?) Cat litter changed everything: You could have a cat without having a yard and without having to worry about what might happen to your cat outside every night. In short, cat litter made it inevitable that more people would be able to own cats.